MEST 3 - FILM CASE STUDY 

Webliography:

The Hunger Games: 

http://www.forbes.com/sites/deborahsweeney/2012/03/20/social-medias-intense-power-play-in-the-hunger-games/ < Social Media’s impact of The Hunger Games promotion. Twitter pages, Facebook pages, blogs and fan sites etc. have played a massive part in the advertising of The Hunger Games and they have created a massive fanbase for the film.

http://hungergamesdwtc.net/2012/02/advertisements-for-the-hunger-games-featured-on-youtube-yahoo-movies-and-more/ < Online advertising for THG. Yahoo and YouTube had The Hunger Games themed sites for days surrounding the release of the film, creating a new and wider audience by making everybody aware of it.

http://content.usatoday.com/communities/entertainment/post/2012/03/debate-is-the-hunger-games-too-violent-for-young-kids/1 < Violence in the Hunger Games. Assesses the audience that the film is based at, and whether the violence we are shown of children killing children is suitable.

http://www.nytimes.com/2012/03/11/movies/the-hunger-games-books-become-a-movie-franchise.html?adxnnl=1&adxnnlx=1360834371-uanlHrSBdIbCXOFOkYZuSA < Analyses the audience of The Hunger Games – the positives and negatives of the age range.

http://www.cbsnews.com/8301-501465_162-57403323-501465/the-hunger-games-marketing-team-turns-to-social-media/ < Website which tells readers how The Hunger Games marketing team have turned to social media in order to gain fans of the film. Similar to the Forbes article.

http://www.youtube.com/watch?v=p-5ANq4sAL0 < Trailer

http://www.youtube.com/watch?v=RBuaevxZ9ho < Cast Interview

Sucker Punch:

http://www.youtube.com/watch?v=-xp68Wo5C5g < Sucker Punch fan reviews. This video shows reviews from fans about the film.

www.facebook.com/SuckerPunch < Sucker Punch Facebook page – 102,000 likes

http://movies.yahoo.com/movie/sucker-punch/ < Review & casting from Yahoo

http://thechrisvossshow.com/the-ways-social-media-is-changing-the-rules-on-entertainment-everything/ < why Sucker Punch did so badly – because they didn’t advertise through social media

http://suckerpunchmovie.warnerbros.com/dvd/index2.html < Official Website

http://www.youtube.com/watch?v=MnF4SpS9gUw < Official Trailer

http://www.youtube.com/watch?v=Xt0yAszMbVo < Unscripted cast interview

Twilight:

http://www.socialbakers.com/blog/1076-twilight-dominates-the-box-office-and-social-media < Twilight social media – Facebook. Shows posts from the official Twilight Facebook regarding the release of Breaking Dawn.

http://www.mediaweek.co.uk/news/comment/vital+stats/1016209/Twilight-Saga-Eclipse-delivers-15-million-impacts-Volvo/ < The use of Volvo cars in the Twilight films have impacted Volvo in an extremely positive way, with increase of sales since.

http://newyork.newsday.com/entertainment/movies/twilight-is-no-1-movie-on-social-media-ibm-analysis-shows-1.4263965 < Number one film on social media. ‘Taking the biggest buzz of online bite.’

http://econsultancy.com/uk/blog/6098-twiling-eclipse  < use of social media for advertising release of Eclipse

http://celebrity-gossip.net/twilight/twilight-marketing-campaign-breaking-breaking-dawn-735858 < twilight marketing campaign

http://www.tofurious.com/marketing-tips/twilight-new-moon-intense-marketing/ < Marketing campaign

http://www.thedrum.com/news/2012/11/20/river-island-releases-first-cinema-ad-campaign-alongside-twighlight-breaking-dawn < Adverts being released with Twilight

http://www.youtube.com/watch?v=S2T7d8j6I5I < Twilight official Trailer

http://www.youtube.com/watch?v=NrH_xoWFRoA < Cast interview

Lesbian Vampire Killers:

http://www.youtube.com/watch?v=pmRcZivttYY  < Official Trailer

http://www.youtube.com/watch?v=8JgAnA_qiXo < Behind the scenes

http://www.marketingmagazine.co.uk/news/892824/ < Online drive for Lesbian Vampire Killers

http://mediacentre.ideageneration.co.uk/items/news/pdf/greenroommomentum__lesbian_vampire_killers.pdf < Lesbian Vampire Killers press release for online drive

http://www.digitalspy.co.uk/movies/review/a149611/lesbian-vampire-killers.html < Film review